Dear Friends,

I hope this finds everyone in good health and ready for 2022.

As I reflect on this past year, I never would have imagined that we would still be faced with the challenges of the pandemic. Yet, through these times we are grateful for all the support of our customers. This is what has kept us motivated and ready to step up to take on new challenges and evolve to a better company. Now that we have moved our corporate office to Dallas, Texas, we are ready to take on new and bigger challenges.

As a start, we are excited to start domestic production of our ready to drink teas in cans here in the U.S. This will enable us to alleviate much of the logistical issues that we have all been facing and improve our carbon footprint. Especially by reducing our use of plastic, to more sustainable cans. With supply chain being a global issue today, we are confident that we will be able to better manage our business by adding the new dimension of local production. Be assured that we will uphold our Ito En standards and green tea expertise with the quality of our beverages unwavered.

As a company that values ESG initiatives and is committed to sustainable growth, our team is developing and prioritizing ways that we can make a difference. We realize that a steady and sustainable future is paramount to the health of any company. Through our many initiatives such as nurturing young tea farmers to the recycling of  used tea leaves,  we hope to expand our ESG contributions.

Most important of all, are of course our customers. They will always come first, above and​ beyond. Bringing delicious and innovative products to help fulfill an enjoyable and healthy lifestyle is an important mission for our team. We are grateful for this opportunity and promise not to disappoint.

May 2022 be a safe and happy year for all.

Best regards,


Yosuke "J.O." Honjo
President & C.E.O.
ITO EN (North America) INC.