How to Brew
- Trying green tea for the first time?
- Not sure how to cold brew like we do in Japan?
- Or just looking to make the perfect cup of hoji?
We've got you covered!
Green Tea Classic Brewing
Preparing tea is about the art of simplicity. By keeping a close eye on water temperature and time to brew you’re guaranteed a fuller flavor experience. Learn how to the brew the perfect cup.
Try some of our classic loose-leaf green teas!
Tea on the Go, 3 Ways
Tea preparation comes in many forms – from on-the-go tumblers to single-serve mesh tea bags and strainers. So now you can enjoy your daily tea ritual wherever your day takes you.
ITO EN Matcha Green Tea
How to Brew at the Right Temperature
From roasted teas, to classic steamed greens, to more delicate varieties—water temperature is a key component to bringing out the best flavor experience. Learn how to brew your most loved types of tea.
Preparing Matcha
Matcha is the celebrated tea of the traditional Japanese Tea Ceremony and requires a more hands on preparation method. Discover our traditional matcha making method for an authentic cup worth sharing.
Black & Herbal Loose Leaf
Cold Brew, 2 ways
Cold Brew offers a modern twist on the traditional Japanese tea experience by using cold water to bring out the tea’s rich flavors and colors. Learn how to make refreshing, Japanese ice tea at home.
Traditional Japanese Flavors
Green Tea Bags
Hojicha Tea Bags
Matcha Genmaicha Tea Bags
Oi Ocha Tea Bag Variety Pack
Stay Tuned
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